J Balvin's hit "Mi Gente" was part of a resurgence of crossover Latin music in the U.S. in the mid-to-late 2010s. While he's been on the rise since the beginning of the decade, it's safe to say that by now he's a crossover superstar. Check out the original music video to the award-winning smash below.
Maluma also has been making a big splash in the U.S. He's scored countless hits on the Hot Latin Songs chart, and created bops with Shakira and Madonna. Check out the music video to the catchy banger "Felices los 4" below.