Do you prefer: Fast fashion or sustainable brands? | The Tylt
Do you prefer: Fast fashion or sustainable brands?
Zara has mastered the art of fast fashion. It may not design its clothing with the economy in mind, but the brand always has a sale or you can count on Zara to be convenient and offer fair price points. Fans of the store say you can't argue with its price to quality ratio, ability to provide seasonal trends or staple pieces. According to Bustle, the store is a dream for frugal shoppers with style:
Both trendy and timeless, Zara is for girls who like fashion but loathe recyclable trends. Don't get me wrong: if metallic is "in" Zara will throw a metallic skirt into the seasonal collection. But unlike other High Street brands, Zara's wardrobe is built around hero pieces, and trend items are treated as cheap and transient. It's a formula that works, especially for more frugal customers like myself. So if all the other stores went into liquidation tomorrow (I was going to say burned down, but that's like, way harsh Tai), and stopped doing business, I would just shrug and get on with it. Because all I need in my life is a little Zara.
Eco-friendly, sustainable fashion or even slow fashion as it is sometimes called refers to brands friendly to the environment and labor. Some sustainable fashion brands may not produce as much product or as quickly as fast fashion brands, but the designs consider the environment first and typically don't outsource their labor to other countries. Brands like Allbirds, KITX and Reformation all pride themselves in being sustainable brands.
Ugo Mozie is a fashion activist and helps brands find sustainable solutions to their problems. He spoke to The Tylt and says sustainable fashion is extremely important because it will keep the population here the longest:
"Brands like Allbirds that use hemp products and recycled products to make shoes is extremely important," says Mozie. "We are in a day in age where there is a huge population of people who can't afford to wear leathers and wear furs so why not make something we can all enjoy, are comfortable with and puts something positive back into the environment."