Worst corporate rebrand: 'tronc' or 'Altaba'? | The Tylt
Yahoo is rebranding the leftover parts of the company that were not part of the Verizon deal as 'Altaba'. Twitter ridiculed the name, saying it's worse than 'tronc', Tribune Publishing's sad attempt at a rebrand. But is 'Altbaba' really as bad a 'tronc'? You tell us.
Worst corporate rebrand: 'tronc' or 'Altaba'?
The Internet was quick to see the parallels with tronc. 😂
Tronc: We've done it. We've achieved the ultimate mockable name for a company. Let's see someone try to top that.— Philip Michaels (@PhilipMichaels) January 9, 2017
Yahoo: Hold my beer.
Then, the jokes started.
ALTABA??????????????????? YEAH BECAUSE YOU'RE GONNA ALT-TAB AWAY FROM THAT SHIT. THATS MY JOKE ON IT SORRY ABOUT THE CAPS. WELL SEE YA— jon hendren (@fart) January 10, 2017
Yahoo is changing its name to Altaba, which will hopefully throw hackers off the scent for a while.— Mark Milian (@markmilian) January 9, 2017
But let's not forget how bad 'tronc' truly is.
Things "tronc" sounds like more than a media company:— Nicky Woolf (@NickyWoolf) June 2, 2016
- a strain of marijuana
- part of a steam engine
- a 17th century musical instrument
I have curated— Alex Duner (@asduner) June 2, 2016
that was in
so premium and
Go home, Tribune. You're tronc.— Brian Fung (@b_fung) June 2, 2016