Which do you look forward to more: Prime Day or Cyber Monday? | The Tylt
Which do you look forward to more: Prime Day or Cyber Monday?
Prime Day is a 48-hour, global online shopping event where Amazon Prime members can purchase everything from laptops to Whole Foods groceries. Although deals are exclusive to Prime members, anyone can sign up for a 30-day Amazon Prime trial ahead of the holiday to participate.
Prime Day purchases will arrive via Amazon Prime's one-day delivery service; this fact alone puts Prime Day ahead of Cyber Monday in terms of convenience and immediate reward. If that wasn't enough, Amazon will also kick off this year's event by streaming an all-female live concert (featuring Taylor Swift, Dua Lipa and more) on July 10 via Amazon Prime Video.
Prime Day is the gift that keeps on giving.
But Cyber Monday is a much more relaxed online shopping holiday. Like Black Friday, Prime Day requires an early wake-up call and hours of preparation if done right. For most shoppers, Cyber Monday is the perfect way to recover from a hectic Thanksgiving holiday; you can shop at your own pace and at your own favorite stores—and hopefully finish your holiday shopping in one sitting!
Prime Day's exclusivity is what makes it a better deal day than Cyber Monday. Deals on Amazon drive other retailers like Target or Best Buy to drop their own prices, making the consumer the winner no matter where they shop.
Some are questioning whether they want to support Amazon at all during this year's Prime Day. According to Bloomberg's Josh Eidelson and Spencer Soper, Amazon warehouse workers in Minnesota are planning a walkout to protest labor practices:
“Amazon is going to be telling one story about itself, which is they can ship a Kindle to your house in one day, isn’t that wonderful,” said William Stolz, one of the Shakopee employees organizing the strike. “We want to take the opportunity to talk about what it takes to make that work happen and put pressure on Amazon to protect us and provide safe, reliable jobs.”
Shoppers everywhere are supporting the warehouse workers' efforts by calling for a boycott of Prime Day.