This is an unvirtuous cycle. If Twitter's stock continues to go down and hurt employees, they'll leave. And that will make turning the social network around even harder. And just to put it in perspective, the stock has dropped 27 percent in the last two weeks as more and more potential suitors walk away.
Twitter's trolling problem has been a thorn in its side since almost the beginning. And it may have finally cost the network, as reports suggest user harassment is one of the main reasons Disney walked away from the table.
The idea that "Twitter is doomed" isn't new. This Verge article is from January 2016 and gives context on the tone Twitter had going into the year. Top executives were leaving the country, the new CEO had 2016 to turn it all around.
Twitter is approaching 350 million active users. That's basically every man, woman and child in the United States. There are hiccups, for sure, but you can't count out the network. It still provides a unique kind of communication experience that can't be found anywhere else.
Maybe Twitter needs to transform and embrace itself as a media company. If that's all that needs to happen, it could come out as one of the biggest media companies in the world. From the WSJ article "Chief Executive Jack Dorsey called the service the 'People’s News Network.' ... Twitter increasingly is the place where content is born. Millions of people 'work' for Twitter by creating content that could dominate the next day’s news cycle. Twitter also curates and amplifies this content, prompting comparisons with a social network."
Twitter isn't just a media company, it's a one-of-a-kind media company with millions of people contributing to the platform. Yea, it's messy, but it's also where news breaks.