Hellmann's vs. Miracle Whip: Which white condiment is superior? | The Tylt
Hellmann's vs. Miracle Whip: Which white condiment is superior?
Kraft debuted Miracle Whip in 1933 at the Chicago World's Fair. It was a hit during the Depression, when its cheaper price tag made it appealing to people who couldn't afford actual mayonnaise.
People find Miracle Whip's smooth texture more visually appealing, as well as its sweetness (high-fructose corn syrup and sugar are the fourth and fifth ingredients of Miracle Whip). It's not technically mayo because of its oil content. And though Kraft keeps Miracle Whip's exact oil content a secret, the company confirms it is too low to meet the mayo standard. So call it a dressing, or call it a spread! Whatever. If you were raised with it, it's probably the taste you prefer.
“Hellmann's is the perfect gateway mayonnaise,” says Scott Jones, chef de cuisine at No. 9 Park in Boston. "When I make mayonnaise at work and it comes out looking like Hellmann's, I know I've done it correctly."